2023 FORD F-150

The Truck of Authority

The F-150 is purpose-built from the ground up - designed to be tough and productive. This is what happens when you merge premium-grade muscle with finely tuned intelligence and design. A beast with brains. A relentlessly tough, high-strength, military-grade, aluminum-alloy body and torture-tested high-strength steel frame with new tech to help you work smart and hard.

2023 Ford F-150 Rattler

Expressive style inside and out plus exceptional off-road prowess in the new Rattler package introduces adventure-seeking customers to a unique blend of capability and value in the F-150 lineup.

The New Ford F-150® Rattler™

  • 18" Dark-Painted Wheels with rugged all-terrain LT tires
  • Blacked-out grille and bumpers
  • Fender vent with Rattler badge
  • Unique Rattler box decal
  • Dual exhaust
  • Sport-tuned suspension
  • Rattler signature bronze color interior trim and seat stitching

Preproduction model shown. Available Fall 2022.

The F-150 Rattler package is built off the XL series, with FX4 content featuring skid plates to help ensure Built Ford Tough protection for a confident off-road experience, electronic rear-locking differential for enhanced traction, hill descent control for precision throttle and braking on steep descents, and specially tuned off-road shock absorbers for increased stability over tough terrain. In addition, F-150 Rattler features rugged all-terrain tires for versatility and capability.

Distinctive looks reflect the capabilities of the F-150 Rattler package, with a dual exhaust system that combines aggressive styling with a bold sound, plus painted 18-inch aluminum wheels that add to the truck's solid, sporty stance. F-150 Rattler badging on the fender vents and rattlesnake-inspired graphics amplify its unmistakable appearance.

Onyx seats featuring burnished bronze accents and impeccable stitching match the trim on the instrument panel to create a unique interior in keeping with the desert-inspired theme of the new F-150 Rattler. Exterior colors include Oxford White, Avalanche, Iconic Silver, Carbonized Gray, Antimatter Blue, Stone Gray, Agate Black and Rapid Red TriCoat.

2023 Ford F-150 Heritage

To celebrate 75 years of F-Series trucks, Ford introduces the 2023 F-150 Heritage Edition - a modern take on the timeless 1970s and '80s two-tone exterior paint offerings featuring the classic style combined with the outstanding durability, capability and technology today's F-150 customers love.

2023 Ford F-150® Heritage Edition

  • Retro-themed two-color/three panel paint scheme
  • Unique interior and seating designs
  • Embossed Heritage Edition logo on center console
  • Animated "75 Years" logo on startup display screen
  • Available in XLT models only

Preproduction model shown. Available fall 2022.

Available on XLT series F-150 trucks, the design represents a fresh interpretation of the classic A-B-A exterior paint pattern, with an A color encompassing roof and pillars, a B color for the midsection, then A repeating on bumpers, lower door and lower body.

Interior offerings in slate gray and black complement the expressive exteriors. Distinct seat trim covers featuring unique inserts, plus embossing on the console lid further enhance the uniqueness of the Heritage design. A white "75 Years" logo appears in the upper center windshield and is included in the center screen startup animation and on the center console.

2023 Ford F-150 Raptor R

After more than a decade spent braving harsh conditions and conquering massive desert dunes over three generations of off-road trucks, Ford unleashes the new F-150® Raptor R™ - the fastest, most powerful, most extreme high-performance off-road desert Raptor yet.

The New 2023 F-150® Raptor R™

  • 5.2-liter Supercharged V8
  • 700 horsepower/640 lb.-ft torque
  • 37" All-Terrain tires with forged bead-lock-capable wheels
  • Raptor® R badging with Code Orange accents
  • Black RECAROâ„¢ front seats with leather insert seating surfaces
  • Unique interior w/Code Orange Raptor® Râ„¢ badging and carbon fibre appliquès

Preproduction model shown.
Ford is committed to the preservation of the environment and treading lightly.
Available Late 2022.

Adrenaline-Fueled, Supercharged Thrill-Ride

How do we raise your adrenaline level? By stuffing a ridiculously powerful 5.2-liter Supercharged V8 engine into the belly of the new 2023 F-150® Raptor R.™ Cranking out a massive 700 horsepower and 640 lb.-ft. of torque. Making it the most powerful high-performance F-150 Raptor ever.

Built Ford Tough® to Conquer The Desert

With next-level trail conquering capability, the F-150® Raptor R™ is equipped to take on all terrains with exceptional off-road durability. It's a purpose-built off-roading machine designed to go where there are no roads - and plenty of cracked desert earth to explore.

Preproduction model shown.
Available Late 2022.
Ford is committed to the preservation of the environment and treading lightly.

Its Pulse Is Measured In RPMs Not Beats

The heart of this beast pulses with the high revving rumble of combustion being created inside it's 5.2-liter Supercharged V8 engine. Making you feel alive as your adrenaline surges as the RPMs rise.

Preproduction model shown.
Available Late 2022.
Driver-assist features are supplemental and do not replace the driver's attention, judgment and need to control the vehicle. It does not replace safe driving. See Owner's Manual for details and limitations.

Toothy Land-Eaters

Hulking 37" all-terrain tires with row after row of biting teeth are designed to grip and grab onto whatever crosses their path holding the terrain firmly in their grasp.

Preproduction model with optional equipment shown. Available late 2022.

Designed to Raise Your Heart Rate

Its presence is intimidating just standing idle. Exhibiting a powerful stance and muscular contours. But when it's at full speed - a jaw-clenching thriller - banishing the F-150® Raptor R™ from city streets to uncharted landscapes.

Preproduction model shown.
Available Late 2022.
Ford is committed to the preservation of the environment and treading lightly.

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  1. Hastings Ford Lincoln

    3101 Osborne Drive West
    Hastings, NE 68901

    • Sales: (402) 303-1072
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